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Corporate Responsibility: Parenting in the Workplace
Author: Karla Jo Helms
When the Industrial Age changed the way we did business, it also changed the way children were raised. Children were no longer able to be with their mothers when the both parents had to work, hence a mother had to either pick a life away from groups and a working environment or one without seeing her children for the largest part of the day.
However, the 21st century has been changing all that. Women today are balancing their work life with their home life and corporations are taking heed. In the effort to retain high-quality employees, many corporations today are creating atmospheres that allow a better work-life balance. One of the ways businesses are doing this is by allowing babies in the workplace.
For six consecutive years, San Jose Magazine has named Valley Credit Union, San Jose, Calif. , one of the "50 Best Places to Work in the Silicon Valley. " The deciding factors to being named the winner of this award was the unique employee benefits
How To Use Ad Tracking Software For Name Branding
save you boat-loads of wasted advertising dollars.
But, whose name are you branding in your ad tracking links?
If you're using an online ad tracking service, more than likely
it'll be their name in your urls. These types of links shout
"I'm tracking you! ". And nobody likes to be tracked. presentable and click-friendly in any type of advertising
situation.
One key ingredient of professional ad tracking software, is the
ability to cloak your ad tracking urls to make them
click-friendly. your advertising campaigns for all of your products, or
affiliate products, from this one location.
By doing this, you can create ad tracking links like the
following examples, that look like just another page on your
website.
Gear Up for the New Year With Free Publicity
Author: Shannon Cherry
So you've decided that getting your name out there is going to be one of your major goals for the New Year. But how do you do that on a limited budget?
That's where publicity comes in. And you can do it. It just takes time - and a plan. Here are the seven basic steps to creating a plan:
1) Decide who your target market(s) is. There may be more than one, but your target market is not everyone. A good way to find out is look at who currently buys your product or service and create a profile of them.
2)Write down three strategies you will use for each market. They can include:
Speaking/workshops
Press releases
Articles
Ezines or print newsletter
Letters to the editor
Postcards
Networking events
Blogging
Podcasting
3) Set a measurable goal for each strategy. How many speaking engagements do you want each quarter? How many releases will you send out each month?
4)Write down several topics or themes. Create at least one for every goal you set
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